Who owns beats?

Who owns beats?

Founded by producer and rapper Dr. Dre and Interscope Records co-founder Jimmy Iovine, for the past 10 years Beats has occupied a space in the public imagination that very few audio brands have achieved.

How did beats get to be the standard bearer of sound?

Here is the history of how Beats got to be a standard-bearer of quality sound, and an indisputable icon of pop culture. The Beats story starts with sneakers. A shoe brand had approached Dre for collaboration, and he sought Jimmy Iovine’s advice.

What is the history of Beats headphones?

In 2008, Beats introduced their debut line of headphones with the mission to allow you to “hear what the artists hear,” aiming to provide the sound that artists themselves intended as opposed to what elitist audiophiles defined as “good quality.”