Who owns Horizon Media Agency?

Who owns Horizon Media Agency?

Bill Koenigsberg
Bill Koenigsberg, President, CEO and Founder of Horizon Media, has earned almost every industry accolade and, in 2019, garnered the marketing’s highest honor when he was inducted into the American Advertising Federation (AAF) Hall of Fame.

What type of company is Horizon Media?

privately held media services agency
Horizon Media, Inc. is the largest and fastest growing privately held media services agency in the world. The company was founded in 1989, is headquartered in New York with a second full-service office in Los Angeles.

What services does Horizon Media provide?

These services include consumer insights, channel insights, creative media services, creative digital services, campaign measurement, dashboards and analytics, media research, competitive research, direct marketing, creative traffic services, sports and entertainment marketing, and trade and barter services.

Who owns Horizon next?

Gene Turner
Horizon Media is broadening its direct marketing practice with a new stand-alone entity, Mediapost has reported. The new entity called Horizon Next will be led by Horizon’s direct marketing leader Gene Turner and will begin with 45 clients.

How many employees does Horizon Media have?

2,400 employees
Company Overview Horizon Media is a global leader in improving business outcomes for some of the world’s biggest brands through data-driven marketing. With investments of $9 billion and over 2,400 employees, Horizon is the second largest media agency in the U.S.

What does direct marketing include?

What Is Direct Marketing? Direct marketing consists of any marketing that relies on direct communication or distribution to individual consumers, rather than through a third party such as mass media. Mail, email, social media, and texting campaigns are among the delivery systems used.

Is Horizon Media a good company to work for?

93% of employees at Horizon Media say it is a great place to work compared to 59% of employees at a typical U.S.-based company.

What are the 4 main types of direct marketing?

Types of direct marketing

• Direct mail. Direct mail is posted mail that advertises your business and its products and services.
• Telemarketing.
• Email marketing.
• Text (SMS) marketing.
• Leaflet marketing using letterbox drops and handouts.
• Social media marketing.
• Direct selling.
• Also consider…

What are the 4 methods of direct marketing?

The different methods of direct marketing include direct mailing, telemarketing, and email marketing. It is also important for companies to adequately segment their target markets in order to be the most successful. Direct marketing can be a great way for a company to market their products and services.