How much does an account manager for Coca-Cola make?

How much does an account manager for Coca-Cola make?

The average The Coca-Cola Company Account Manager earns an estimated $120,745 annually, which includes an estimated base salary of $88,550 with a $32,196 bonus. The Coca-Cola Company’s Account Manager compensation is $31,902 more than the US average for a Account Manager.

What does a Coca-Cola account manager do?

The Sales Account Manager ( SAM) is responsible for business development and customer relationships. The SAM increases business by selling additional brands and packages within his or her sales territory’s existing customer base. The Sales Account Manager at CCBF works across all sales channels.

How does Coca-Cola measure its performance?

Maintaining our leadership of the beverage industry in the DJSI index is part of the CEO’s individual performance metrics. We measure this by OpEx as a percentage of NSR and by comparable EBIT margin. We generate positive operational leverage as we grow revenues on our efficient cost base.

What services does Coca-Cola provide?

The World’s Largest Beverage Distribution System At The Coca-Cola Company, we market, manufacture, and sell beverage concentrates, syrups, and finished beverages, including sparkling soft drinks, water, sports drinks, juice, dairy, plant-based drinks, tea, and coffee.

How does Coca Cola measure the impact of marketing?

We use tracking URLs for all the content we syndicate to other sites or social channels to track off-site impressions and social engagement. We also experimented this year with a new research protocol to measure the actual impact of the Journey programme on our company’s reputation indicators.

How to determine the KPI of Coca Cola Company?

If Coca Cola Company wants to determine the key performance indicator (KPI), top-down approach is the best approach to use. The first step in this approach includes making decisions that defines the scope. To come up with KPI and metrics, the marketers predicts on the likely results they are trying to influence.

What are account management KPIs and why are they important?

You can use the account management KPIs that make sense for your organization to measure how effective your team is at retaining, growing, and developing long-term relationships with your key clients. Remember that establishing these measures is just one part of performance management.

What are key performance indicators (KPI)?

A Key Performance Indicator (KPI) is numeric (sometimes textual) value measuring the actual achievement of a given activity or unit. KPIs are generally used through dashboards helping managers to monitor the progresses of their activity. Hundreds of KPIs can be defined per domain.

How does Coca Cola manage its marketing activities?

If Coca Cola Company decides to manage its marketing activities it uses the operations performance metrics. The firm will hire extra personnel to work as marketing finance directors and marketing operations director.

Begin typing your search term above and press enter to search. Press ESC to cancel.

Back To Top